See partnership development in services. |
See partnership development in services. |
Partnership development is a marketing and public relations function. It should not be the task of a Webmaster. The key to partnership development is finding the right kind of partner to expand an organization's presence and messages on the Web. This is not a technical issue but a business issue. |
Partnership development should be from marketing to marketing or public relations to public relations department because it is a business issue. |
Partnership development should be a constant activity and part of Web page maintenance and development. A Web site should be building its presentation and persuasiveness over time and partners can help it do that. |
Carefully. It is better not to have a partner than the wrong partner. This is why you should do thorough research and know who a potential partner is. Take the time to explore potential partners in depth. |