 What is online tracking?
See online
tracking in services.
Why should you do online tracking?
See online
tracking in services.
Who should do online tracking?
A person who is aware of your organization's
business, product, service and other issues. Online tracking requires an informed view
rather than finding and downloading data.
Where should you do online tracking?
On both commercial and Internet/Web services.
Information flows are not restricted to the Internet. Online tracking also should include
information services like Nexis-Lexis and Dow Jones, traditional sources for monitoring.
When should you do online tracking?
Constantly.
How should you do online tracking?
Online tracking consists of two parts: Finding data
and interpreting it. Neither task is easy. There are methods for doing both that require
training. |
