XYZ PR, INC. | COPY FOR APPROVAL |
Client: Job: |
|
Dates and Deadlines: | Date Created: | Date Revised: | |
Date Approval needed: | |||
Agency Signoff: | Spell/grammar check: | Fact check: | |
Quality check: | |||
Client Signoff: | Client Name:______ (Initials) | Client Name:_____ | |
Client Name:______ | |||
Business Objective: | (Type sentence here) | ||
Communications Objective: | (Type sentence here) | ||
Feedback device: | (Describe here) | ||
Success measure: | (Define here) |
ALWAYS outline your copy first using the business and communications objectives as key elements.